I returned from the SATW Institute of Travel Writing & Photography this evening and my mind is swimming with ideas. I first attended five years ago and while some things have remained the same in the travel writing industry (i.e.: networking, protecting work, pitching an editor), much has changed.
Five years ago Lee Foster spoke about making money with Google Adsense, this year he discussed his new iPhone application (San Francisco Photography Guide $1.99) and how apps are complementary to traditional guidebooks (possible replacements?) and viable revenue source for travel writers. The good thing is, creating a smart phone application isn’t *that* complicated. It still takes creating content, time, and marketing.
Video was also discussed which leaves me wondering, do I invest in a decent SLR digital still camera or invest in a nice digital video camera and accompanying equipment? Video seems to be where it’s at. The break out sessions were useful, too. They were an opportunity to ask questions of the instructors in a more casual setting.
As a result of attending, I figured out the “more” function for WordPress, which makes the home page of this blog cleaner. I’ll be busy tomorrow following up on other important tips learned yesterday for my sites and need to get writing!
Knowledge from the instructors was incredible and networking with them and attendees invaluable. Orlando/Orange County Convention & Visitors Bureau and Orlando Downtown Development Board were generous hosts. Of course, Sandra Friend, Director of the Institute, did a fab job in coordinating a productive weekend. Thank you all!
I hope to post more about my thoughts and if you’re considering travel writing or photography, pencil in the SATW Institute of Travel Writing & Photography for 2011.